Three padel rackets floating above a blue court
Concept project · fictional brand

Online store · Padel rackets

Bandeja

A padel racket brand that sells direct to players, launching online with three rackets: round, teardrop and diamond.

The interactive part

Try it

Pick a bandeja, víbora, lob or chiquita and see each shot's arc, spin and bounce on a court you can turn around.

Racket

Off the racket
Over the net
Highest point
Off the glass

What we made

Web

An online shop with an interactive 3D court: choose a racket and a shot, and watch the ball's path play out, glass bounces included.

Video

A slow-motion product film (impact, spin, the racket face flexing) plus three 15-second ads.

Social

"Shot of the week": short tutorials on the bandeja, víbora and chiquita, with the court animation laid over the footage.

Every Lab brand is invented by us to show what we make. None of them are clients.

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